Enable sales teams to use the CRM to send marketing-approved communications proven to shorten the sales cycle.
Guide prospects down the pipeline with speed using highly personal and targeted nurture campaigns that drive results.
Provide sales teams with the ability to go beyond email and connect with customers and prospects across multiple channels.
Ensure unsubscribes are managed and legal statements are applied by using your marketing automation platform to deliver outgoing emails.
Gain instant access to actionable insights, like which campaigns are working, which customers are responding, email open rates, etc.
Control the access, use and customization of content using attributes like sales team, territory, industry specialty, etc.
“Equipping sales reps with access to well-designed communications across multiple channels has been a game-changer. It has positively impacted the efficiency and productivity of our teams, allowing reps to successfully connect with prospects more often.”
– Cindi Stevenson, Insperity