TRUSTED BY LEADING MARKETERS
Martech tools have limited database reporting. You can’t see segments, data sources or trends, much less make a decision based on valid insights. Most marketers use excel or wait on IT for weeks just to figure out what’s going on with their data, but they don’t have to anymore.
Missed opportunities and disconnected customer experiences are what happen when marketing content systems can’t get the right information to the right person at the right time. Creating fully automated and highly personalized cross-channel campaigns hasn’t been scalable, until now.
Behind most martech stacks are valuable marketing ops team members wasting time performing monotonous manual tasks to make things work together. This is not the effortless sophistication 21st century martech promised us. If you’re thinking, there must be a better way, there is.
Increase in personalized content used in weekly newsletter campaigns
Lift in customer engagement with SMS versus sending email alone
Reduction in dirty data housed within their marketing database
– Gartner Research