Solutions: Content Automation Use Case: Lead Management

Receive, Process and Route Leads—Automatically

Maximize opportunities with Sureshot by automating the process of managing leads in real-time to the right tools within your martech ecosystem. Sureshot enables you to receive data from multiple sources (forms, lists, ads, third parties, etc.) and ensure it is clean, complete and enriched before it’s properly routed to other tools in your stack.

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Lead routing & qual - take in leads

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Take In Leads From Multiple Sources

Receive leads from a variety of locations, including third-parties, and automate their journey to the right destinations within complex martech stacks. Orchestrate leads from a central access point, and enhance the speed and efficiency of each lead’s journey through your ecosystem.

  • 50% of buyers choose the vendor that responds first
  • 46% of B2B sales reps list lead quantity and quality as their top challenge
Dell

Boost Speed to Lead and Sales Response Times

Dell depends on Sureshot to automate complex inbound lead management processes between their content management system (CMS) and customer relationship management (CRM) platform, resulting in faster lead generation and follow-up times.

Dell

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Increase Lead Quality

Safeguard your most valuable lead-generating asset—contact data—by validating and enriching leads in real-time as they enter your lead management process. Ensure sales and marketing teams are well-equipped with accurate data that’s ready to use in personalized campaigns and lead nurturing activities.

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  • 42% of sales reps feel they don’t have enough information before making a call
  • 73% of leads aren’t sales-ready
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Lead routing & qual - route leads

ROUTE

Route Leads in Real-Time and Close Deals Faster

Route leads to sales and marketing teams quickly by streamlining complex, and often clunky, processes within your martech stack. Increase connect and close rates by empowering sales to respond to inbound leads with greater speed and accuracy.

  • Leads are 9x more likely to convert when businesses follow-up within 5 minutes
  • Only 5% of salespeople say leads they receive from marketing are very high quality

Benefits of Lead Management with Sureshot

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Gain Visibility

Track how leads come in and progress through your funnel in real-time.

Increase Productivity

Optimize Opportunities

Eliminate missed opportunities by ensuring each lead makes it to the right sales rep at the right time.

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Enrich Leads

Ensure sales reps have the information they need to close deals by enriching lead data as it arrives.

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Automate Routing

Speed up time to first contact by ensuring the right reps receive qualified leads in real-time.

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Centralize Collection

Automate lead captures from any source and orchestrate their journey via a central dashboard.

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Distribute Accurately

Route leads based on data attributes you choose, such as territory assignments, account ownership, etc.

Ready to learn more?

Let’s discuss how you can boost the speed of qualified leads to the right reps in real-time.