“The Conversation” Blog

4 Steps to a Personalized and Data-Driven B2B Customer Experience

Using data to turn browsers into buyers through more personalized experiences is at the top of every marketer’s to-do list. It’s also at the top of your customers’ subconscious like-it list. We’ve all seen the statistic that 80 percent of customers are more likely to make a purchase when brands offer personalized experiences. The reason…

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Eloqua Office Hours #3

This fast-paced, three-part webinar features tips and insights on how to dramatically enhance your Oracle Eloqua user experience through two proven apps: the Contact Washing Machine and Sureshot Command.

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