March 2020

In Part One of our blog: 8 Data-Driven Obstacles B2B’s Should Sidestep, we took an in-depth look at three obstacles that data-driven marketers need to avoid in 2020. More importantly,...

Creating marketing campaigns that not only target the right customers and prospects, but generate an increasing number of sales requires marketing data that is thoroughly prepped and ready to roll...

Sureshot software works with a variety of MAPs (Eloqua, Marketo, etc.) and CRMs (Salesforce, HubSpot, etc.) to help marketers automate data-driven campaigns across their stack. Sureshot’s solutions help you do...

In Part One of our blog: 9 Big Benefits You Should Be Reaping From Your Marketing Segments, we covered five major competitive advantages that your marketing segments can provide for...

Sit through any ABM presentation and eventually you’ll be told about the critical role your marketing segments play in a successful ABM program. Make no mistake, it is essential that...